Tecovas is the Warby Parker Cowboy Boots

Tecovas direct-to-consumer approach allows them to reduce retail markups and make high-quality western boots more easily accessible and also collect more honest consumer feedback on what they want from shoes.

From classic dress boots like the Doc to the more popular Earl roper and Dean zip models, Tecovas offers a unique collection of men's cowboy boots made of premium leathers.

Established in Austin

Tecovas is an Austin-based western footwear and clothing company, founded by Paul Hedrick, offers top-quality boots, apparel, leather goods at accessible costs. It has raised millions of dollars to expand its retail outlets.

In spite of a challenging 2020, when numerous retailers reneged on their expansion plans, Tecovas managed to thrive and double its number of locations. Hedrick attributes this success to the team's focus on customer service – something traditional craftsmanship, rich materials and classic style help Tecovas achieve success! Additionally, Hedrick is mindful in the area of investment, opting for in-person events for testing products as a way to engage customers and increase sales.

After nine years of selling its boots direct-to-consumer, Tecovas is expanding into wholesale. Partnering with specialty and premium chains that sell Western footwear, including Lebo's in Charlotte as well as Texas Boot Company near Austin The maker of boots plans to sell its products directly to the consumer through retail stores all over the nation.

Through empowering their partners with the ability to offer visually appealing Tecovas products the way the stores they own, Tecovas can better manage the experience of customers and improve their image. In addition, the brand will save money through ShipperHQ which can help them save on delivery costs by confirming addresses. All of which assists Tecovas increase order accuracy, improve fulfillment process performance and deliver the quality of service it promises its customers.

The design was created in Texas

Paul Hedrick created Tecovas by merging his entrepreneurial drive with his long-standing love of cowboy boots – born and crafted here in Texas and transforming them into a cutting-edge Western brand with timeless designs and experiences for customers. To accomplish this they use premium but timeless designs, using materials that are designed to last for decades, and employ direct-to-consumer model pricing, eliminating middlemen like distributors or retailers that charge markups on the traditional retail price. Using this model Tecovas can provide women with a hand-crafted boots that look like Annie cowgirl and exotic options such as Jamie caiman at a more affordable cost.

Tecovas uses their leased properties to design unique store environments that exude Texas-sized hospitality like inviting guests to enjoy the smell of leather, lounge experiences and offering drinks free of cost. Oracle NetSuite helps Tecovas manage and streamline the customer base and business process.

Tecovas was founded in 2015 and quickly realized the brand's potential to be successful thanks to timeless designs, high-quality materials and a wide product lineup. But their online checkout had certain issues, for example the inability to display accurate delivery dates led to confusion among customers. To remedy this situation, ShipperHQ provided them with the solution by showing customers when their purchases will arrive.

Made in Mexico

Tecovas has made waves in the cowboy boot industry since being founded by Paul Hedrick in 2015. It was founded in the form of a public equity affiliate, the company quickly emerged to be the Warby Parker of cowboy boots, supplying high-quality boots at prices far less than $300 and promising exceptional comfort – so much so that century-old Frye as well as Justin brands as along with newcomers like Lucchese and Tony Lama have fallen by the wayside in order to take on.

This company manufactures their boots in Leon, Mexico – an ancient region known for its expert bootmaking. It is a collaboration with skilled artisans who uphold Western fashions of footwear with the highest quality leathers and products sourced directly from traditional bootmakers and tanneries. Utilizing time-honored construction methods like the angled heel or hand-corded shafts.

Tecovas' business model is direct to consumer, which enables them to cut out the middleman and pass savings directly onto customers. They achieve this by manufacturing products in-house and selling them directly online – this approach has enabled them to be competitive with the traditional retailers without sacrificing quality. They also have the advantage of that is comparable to competitor footwear without sacrificing quality. They also offer a variety of sizes and styles, so there's something to suit every person's foot!

Designed to be durable

Tecovas isn't a flimsy when it comes down to creating robust cowboy boots. Whether using exotic materials such as Python to its Brady boot, or more traditional substances like bourbon lizard skin for its Nolan boot, these durable boots are built to withstand through the test of time, while looking great doing so.

The tough Stockton boot offers work-boot durability while retaining an authentic Western style. Its 1-” Vibram wedge outsole, hand-corded shafts and lemonwood pgs make it tough enough for harsh environments, while 360deg Goodyear welt, weatherproof seams and dual footbeds provide comfort throughout usage.

Tecovas Menswear styles blend modernity and Western influences, while their women's offerings are unabashedly feminine in fashion and substance. A stylish side zip helps to get them off and on easier, while elastic gores and slim profiles are a great match with slim jeans or tailored suits for an elegant and feminine appearance.

Tecovas' commitment to providing its customers only best cowboy boots is admirable, but equally so is their commitment to providing a pleasurable online experience for their customers. This is the reason they use ShipperHQ's Address Validation tool to streamline the fulfillment process and provide customers with realistic time frames for delivery when they the time of checkout. This helps save time and effort, while avoiding surprise last mile charges that would otherwise devastate their bottom account.