Tecovas is the Warby Parker Cowboy Boots

Tecovas direct-to-consumer approach allows them to reduce the markups that retailers charge and makes high-end western boots more easily accessible, while gathering more candid consumer feedback on what they are looking for in shoes.

From classic dress boots like the Doc to the more popular Earl ropers and Dean zip styles, Tecovas offers a unique selection of cowboy boots for men in high-end leathers.

Founded in Austin

Tecovas, an Austin-based western footwear and apparel company, founded by Paul Hedrick, offers top-quality boots, apparel, leather products at affordable costs. It has raised millions of dollars to expand its retail store.

In spite of a difficult 2020, when several retailers abandoned their expansion plans, Tecovas managed to thrive and increase its inventory by three times. Hedrick attributes this success to the focus of his team on customer service – something traditional craftsmanship, luxurious materials and classic styling helps Tecovas do well! Furthermore, Hedrick is mindful in terms of investments; making use of in-person events to testing products as a way of interacting with customers and increasing sales.

After nine years of selling its boots directly to consumers, Tecovas is expanding into wholesale. It is partnering with premium and specialty chains that sell Western footwear, such as Lebo's in Charlotte as well as Texas Boot Company near Austin The maker of boots plans to sell its products directly to consumers through retail locations across the country.

By empowering their partners to offer visually appealing Tecovas products in the same way as the stores they own, Tecovas can better manage the customer experience and image of their brand. In addition, the brand will reduce costs through ShipperHQ which can help them save on delivery costs by validating addresses; all that assists Tecovas increase order accuracy as well as improve the performance of its fulfillment process and deliver the customer experience promised to its customers.

Created in Texas

Paul Hedrick created Tecovas by merging his entrepreneurial drive with his love for cowboy boots – both born and crafted here in Texas – into an innovative Western brand that offers timeless styles and experience for its customers. To accomplish this they use premium but timeless styles with materials designed to last for decades, and employ direct-to-consumer model pricing, eliminating middlemen such as distributors and retailers that charge markups on traditional retail prices. With this model, Tecovas can offer handcrafted women's boots that look such as Annie cowgirl as well as exotic choices such as Jamie caiman for a reasonable cost.

Tecovas utilizes their lease properties to design unique store environments which convey Texas-sized hospitality like inviting guests to their premises with the scent of leather, a lounge experience and serving drinks at no charge. Oracle NetSuite helps Tecovas manage and improve the efficiency of their customers and business process.

Tecovas was established in 2015, and they quickly realized that their brand would become successful thanks to timeless designs, premium materials and an accessible range of products. However, their checkout on the internet had several issues. For instance the inability to display accurate delivery dates led to confusion among customers. To address this, ShipperHQ provided them with the solution by showing customers when their purchases will actually be delivered.

Made in Mexico

Tecovas has made waves in the industry of cowboy boots since being founded by Paul Hedrick in 2015. It was founded as a private equity associate The company soon emerged as the Warby Parker of cowboy boots, offering quality boots at prices far less than $300 and promising superior comfort. So that the century-old Frye and Justin brands as along with newcomers like Lucchese and Tony Lama have fallen by the wayside to be able to compete.

This company manufactures their boots in Leon, Mexico – an historic area known for expert bootmaking. They work with skilled artisans who uphold Western footwear traditions with top quality leathers and products sourced directly from traditional bootmakers' tanneries. Utilizing time-honored construction methods like the angled heel or hand-corded shafts.

Tecovas' business model is direct-to-consumer, which allows them to eliminate the middleman and transfer savings directly onto customers. They do this by making products in-house and then selling directly on the internet. This method has allowed them to be competitive with the traditional retailers without compromising quality – price matching competitor boots without compromising quality. They offer different sizes and styles so that there's something for all types of feet!

Created to be durable

Tecovas isn't a flimsy when it comes to making durable cowboy boots – from making use of exotic materials like Python to its Brady boot to more standard materials like the bourbon-lizard skin of it's Nolan boots, the tough boots are designed to withstand through the test of time while being stylish in the process.

Similar to the tough Stockton boot offers work-boot durability with a traditional Western design. With its 1” Vibram wedge outsole, hand-corded shafts and lemonwood pegs ensure it can withstand harsh conditions, while 360deg Goodyear welt, weatherproof seams, and two footbeds ensure comfort when you usage.

Tecovas' mens styles combine modernity and Western influences, while their women's offerings are unashamedly feminine in both fashion and substance. A sleek side zip makes getting them off and on easier, while slim and flexible gores make them perfect with slim jeans or tailored suits to create an effortlessly feminine look.

Tecovas' commitment to providing its customers only best cowboy boot is significant; however, equally important is their focus on offering an enjoyable online customer experience. That is why they use the ShipperHQ Address Validation tool to streamline the fulfillment process and offer customers accurate times for delivery at the checkout. This saves time and effort as well as avoiding unexpected last mile costs that would otherwise devastate their bottom account.